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| Margot Robbie at the Barbie premiere |
Barbie has firmly established itself as one of the most significant movies in history, with actress Margot Robbie poised to receive a substantial compensation for her contributions.
The fantasy comedy features Robbie in the titular role of Barbie and Ryan Gosling as Ken, directed by Greta Gerwig. The film has achieved a remarkable feat by recording the highest opening weekend box office numbers for a movie directed by a woman, surpassing the previous record set by Captain Marvel.
This accomplishment has also led to another historic moment, as Greta Gerwig becomes the first female solo director to helm a film that has crossed the $1 billion mark in earnings. At present, Barbie holds the distinction of being the second highest-grossing movie of the year, trailing only behind Super Mario Bros., which amassed an astounding $1.4 billion.
Among Warner Bros. releases, Barbie's box office performance is second only to Harry Potter and the Deathly Hallows Part II.
Margot Robbie was a fervent supporter of the project from its inception, playing a pivotal role in its realization through her production company. Her involvement, both as a lead actress and producer in Barbie, is expected to earn her an impressive $50 million, as reported by Variety.
As the movie continues to thrive in theaters, Barbie has her gaze fixed on none other than Harry Potter...
Barbie universe is coming
The resounding success attained by the ongoing movie inevitably sparks speculation regarding its future trajectory. Mattel, the creative minds behind the iconic Barbie doll, harbors ambitions of extending the narrative through sequels and spin-offs.
Ynon Kreiz, CEO of Mattel, elaborated on the diverse facets of the Barbie brand during an interview with Variety. He emphasized, "Barbie, as a brand, encompasses an extensive array of interpretations."
Kreiz continued, "The spectrum of Barbie's product lines is remarkably extensive. Beyond the central Barbie persona, a multitude of family members and intricate elements contribute to her expansive universe. It's a realm of profound opulence... A brand that presents boundless and adaptable prospects."
Emphasizing a cautious approach, Kreiz remarked, "Our current focus revolves around meticulously ensuring the triumph of the initial film. We aren't hastily embarking on discussions regarding potential sequels or subsequent projects."
He elucidated, "Our primary objective remains the establishment of the inaugural movie as an outstanding embodiment of a franchise on the grand cinematic stage."
Kreiz concluded, "Triumphant cinematic endeavors naturally pave the way for further exploration. Our ultimate ambition resides in the cultivation of enduring cinematic franchises."